The 81st edition of Pitti Bimbo ended last Saturday, the 27th of June, after three days of shows and exhibitions displaying higher and higher levels of quality.
Pitti Bimbo is one of the most important childrenswear fairs in the world and took place in Florence, at the beautiful setting of Fortezza da Basso.
Energy and trust are the overall feelings that these three days of intense activity have impress upon the 10.000 visitors that hit Florence from all around the world. The message that they can take home is, no doubt, one of optimism and confidence for Italian and international junior fashion, as well as one of broadening horizons.
The fair confirmed the Italian recent trend for domestic consumption, which is now increasing after several seasons of evident decrease, while the overall international scenario saw noteworthy performances for buyers from Spain, France and Belgium.
SocialMeter Analysis followed the event on Twitter and monitored the keywords #pittibimbo, #pittibimbo2015, #pittibimbo81 and #pb81. Starting from the 24th of June till the 3rd of July, 2.242 tweets and 430 images have been collected, posted by 698 users in (mostly) Italian, English and Spanish. The highest number of tweets has been reached in the morning of Thursday the 25th at 12.00. The top active users are @titukids, @kushang9928, @paolaagostini76 and @smudgetikka, while the top mentioned users are @pitti_immagine, @condormoda and @dsquared2.
